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Pablo Miño

 Boston, Massachusetts, United States
Assistant Professor, College of Communication, University of Boston.

Biography

Pablo Miño, Ph.D., is assistant professor of public relations at Boston University. His research focuses on the intersection of international, intercultural, and strategic communication. From a critical-cultural standpoint, his latest work has examined how Latin American governments use branding principles to commodify and promote their national reputation abroad, particularly in the Global North. He uses concepts and ideas coming from the public relations field, critical branding, Latin American studies, and colonialism literature to inform his research. 

Scholarly beginnings

A research idea

Envisioning possible futures in the field of communication and media studies

Learn more about Prof. Miño’s journey

Selected readings

Miño, P. (2023). Power Imbalances and Contested Notions of the Nation: Latin American Nation Branding through the Lens of the Cultural-Economic Model of Public Relations. Journal of Public Relations Research. https://doi.org/10.1080/1062726X.2023.2205651 

Miño, P. (2023). When the Locals are Othered: Hybridized Representations of Latin American Cultures and Identities through Nation Branding. Communication, Culture and Critiquehttps://doi.org/10.1093/ccc/tcad004 

Miño, P. (2022). Nation Branding as a Modern Expression of Colonialism in Latin America: A Focus on Chile, Colombia and Peru. International Journal of Communication. 16, p. 2762-2780. 

Miño, P., & Austin, L. (2022). A Co-Creational Approach to Nation Branding: The Case of Chile. Public Relations Inquiryhttps://doi.org/10.1177/2046147X221081179  

Miño, P. & Saffer, A. J. [equal authors] (2021). Networks of international public relations efforts: The case of Latin American organizations’ connections to U.S. agents. Public Relations Review. https://doi.org/10.1016/j.pubrev.2021.102054  

 

Watch Prof. Miño present “Expanding Theory and Research in Public Relations and Critical Branding: A Focus in Latin America” at the Center for Latinx Digital Media

Listen to Prof. Miño’s insights about his professional journey in El Café Latinx podcast